Privacy Policy
This privacy policy sets out how Essential Soft Furnishings uses and protects any information that you give Essential Soft Furnishings when you use this website.
We respect and value the privacy of everyone who visits Our Site and will only collect and use information in ways that are useful to you and in a manner consistent with your rights and Our obligations under the law.
Essential Soft Furnishings is committed to ensuring that your privacy is protected. Should We ask you to provide certain information by which you can be identified when using this website, then you can be assured that it will only be used in accordance with this privacy statement.
This Policy applies to Our use of any and all data collected by Us in relation to your use of Our Site. Please read this Privacy Policy carefully and ensure that you understand it. Your acceptance of Our Privacy Policy is deemed to occur upon your first use of Our Site. If you do not accept and agree with this Privacy Policy, you must stop using Our Site immediately.
Essential Soft Furnishings may change this policy from time to time by updating this page of Our Site and you will be deemed to have accepted the terms of this Privacy Policy on your first use of the Site following the changes. You should check this page from time to time to ensure that you are happy with any changes. This policy is effective from 1st July 2022.
Definitions and Interpretation
In this Policy the following terms shall have the following meanings:
“Account” means your trading relationship with us;
“Our Site” means this website;
“We/Us/Our” means Essential Soft Furnishings Limited, a limited company registered in England under number 12730388 whose registered address is at Rawlings House, Exchange Street, Blackburn, BB1 7JN
Scope – What Does This Policy Cover?
This Privacy Policy applies only to your use of Our Site. It does not extend to any websites that are linked to Our Site (whether We provide those links or whether they are shared by other users). We have no control over how your data is collected, stored or used by other websites and We advise you to check the privacy policies of any such websites before providing any data to them.
What We collect?
We may collect the following information:
- name and job title;
- contact information including email address [and telephone numbers];
- demographic information such as postcode, preferences and interests;
- IP addresses (automatically collected);
- other information relevant to customer surveys and/or offers;
- your activity on Our Site.
How will the Company use information about me?
The Company will only use your personal information when the law allows it to do so.
The Company will most commonly use your personal information in the following circumstances:
- Where the Company needs to perform the contract which it has entered in to with you;
- Where the Company needs to comply with a legal obligation and
- Where it is necessary for the Company’s legitimate interests (or those of a third party) and your interests and fundamental rights do not override those interests.
Including in particular:
- Internal record keeping;
- Providing and managing your Account;
- Providing and managing your access to Our Site;
- Supplying Our samples and customer services to you;
- Supplying you with online advertising promotional emails about new products, special offers or other information which We think you may find interesting using the email address which you have provided and any Newsletters that you have subscribed to (you may unsubscribe or opt-out at any time;
- Analysing your use of Our Site and gathering feedback to enable Us to continually improve Our Site and your user experience;
- Developing and improving Our products and services and designs to attract and retain customers;
- To detect, investigate and report cybercrime and financial crime (eg Fraud) and report to the FCA.
- From time to time, We may also use your information to contact you for customer satisfaction and market research purposes. We may contact you by email, phone, fax or mail. We may use the information to customise the website according to your interests.
How and where do We store your Data?
We only keep your data for as long as We need to in order to use it as described above and/or for as long as We have your permission to keep it.
Data security is of great importance to Us, and to protect your data We have put in place suitable physical, electronic and managerial procedures to safeguard and secure data collected through Our Site.